FIFA World Cup Boosts Aluminum Packaging Sales In Brazil By 35 Percent

The FIFA World Cup has sparked an unusual increase in sales of aluminum cans in Brazil. The event pushed sales of aluminum cans to over 2 billion. Their sales in Brazil were up 35 percent in four weeks over the same period last year.

The president of South America aluminum company Novelis says the World Cup has boosted sales of the company's packaging as a whole. The company serves customers in a variety of sectors including beverage cans, automotive, consumer electronics, construction, foil and packaging.

This leading aluminum supplier supplies beverage packaging throughout South America. In addition, Novelis also operates one of the largest aluminum recycling centers in Brazil. Sales this year were the highest in the company's history. The increase in consumption of beer and various non-alcoholic beverages packaged in aluminum cans and offered at the tournament venues has led to a sharp and significant increase in sales, according to Novelis.

Novelis is a global leader in the manufacture of aluminum products headquartered in Atlanta, Georgia, in the United States. Novelis is considered a leading manufacturer of rolled aluminum and a world leader in the beverage canning industry. In addition, the company's shipments to the United States also increased in June this year, but this was mainly due not to the consumption of drinks, but to the increase in the use of the company's products in construction projects.